Lead Pipeline

Understand lead statuses and how replies are classified.

Statuses

Every lead in LeadFlow has a pipeline status that reflects where they are in the conversation lifecycle. Status transitions happen automatically as AI processes the lead, but you can also trigger some changes manually.

StatusWhat It MeansCan You Reply?AI Active?
NewLead just received, AI is drafting the first email.No (wait for draft)Yes
Email SentFirst AI email has been delivered.Wait for replyNo
In ConversationLead replied, active thread ongoing.YesYes (if auto-replying)
EscalatedHanded off to your agent.Agent takes overNo
Not InterestedLead opted out (said "stop" or similar).NoNo
CompletedClosed or converted.NoNo
Send FailedEmail delivery failed.NoNo
Status transitions are automatic in most cases. The AI moves leads through the pipeline based on email delivery events and reply classifications.

Intent Classification

When a lead replies to an email, the AI analyzes the reply and classifies the lead's intent. This classification determines what happens next in the pipeline.

Intent Types

IntentDescriptionWhat Happens
InterestedReady to talk, showing high engagement.Triggers auto-escalation if confidence is above 70%.
QuestionAsking for more information about coverage, pricing, etc.AI generates a contextual follow-up reply.
Not InterestedOpted out. Detected by keywords ("stop", "unsubscribe", "remove me") or AI classification.Lead is suppressed automatically. No further emails sent.
Out of OfficeAutomated reply detected.System waits for the next real message from the lead.

Confidence Score

Each classification comes with a confidence score from 0 to 100%. This score is displayed alongside the intent badge on each reply message in the conversation thread.

For the "Interested" intent, the confidence score directly determines whether auto-escalation fires. Only replies classified as interested with above 70% confidence trigger automatic escalation.

If the AI misclassifies a reply, you can always manually escalate the lead from the conversation view.